Selling in a “Bad” Market: What If You Still Need to Move?

You’ve probably heard it a dozen times this year: “It’s not a good time to sell.” Maybe from your neighbor, maybe from your cousin who bought a condo in 2021. But sometimes, moving isn’t optional. Whether it’s a new job, a growing family, or a change that simply can’t wait, you need to make the next move and make it work.

Across the U.S., there’s been no shortage of gloomy housing headlines. Prices dropping here, sales down there, panic everywhere. But real estate isn’t one big national story. It’s thousands of local ones. And in Greater Boston, the story looks very different.

National Headlines vs. Greater Boston Reality

Across much of the country, higher mortgage rates have slowed both buyers and sellers. But Greater Boston plays by its own rules. The region’s job market, universities, hospitals, and limited land supply keep demand strong even when the rest of the U.S. hits pause.

In September, there were 22% more homes for sale than a year ago, and homes still sold for about 99% of their asking price. That tells us two things: buyers finally have breathing room, and well-prepared listings are still moving fast. Our market tends to bend, not break.

When You Need to Move Anyway

Maybe your family is growing, your commute is changing, or your parents need you closer. Life doesn’t wait for mortgage rates to fall. The good news is that selling successfully in today’s market is still possible—it just requires a smarter approach.

• Price strategically. Buyers are paying attention to value now more than ever. A realistic price attracts the right audience from day one.
• Prepare your home. Small updates, staging, and great photos still make the difference between sitting and selling.
• Work with experience. Every neighborhood tells a different story. You want an agent who reads the data and knows what’s actually moving nearby—not just what’s trending online.

Timing the Market vs. Timing Your Life

Everyone talks about “timing the market,” but no one actually knows the future. Waiting for prices or rates to hit a magic number can mean missing out on what’s right for your family today. The better question isn’t when to move—it’s how to do it wisely.

The market rewards sellers who act with clarity and preparation, not hesitation. Even in slower cycles, well-priced and well-presented homes across Greater Boston continue to sell quickly and at strong values.

Final Thoughts

Greater Boston has always moved to its own rhythm. If life is telling you it’s time to sell, you don’t need to wait for a national green light—you just need a plan that fits our local market. Whether you’re upsizing, downsizing, or relocating, it’s about making the next right move for your family, not trying to outsmart the future.

Connect with Victoria to talk through your options and create a plan that keeps your life moving forward.

*Market data based on Greater Boston MLS reports for September 2025. Statistics may change over time.*